Michelin Commercial: My First Car

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Michelin and advertising agency TBWA/Chiat/Day from New York have released this great video spot recently.

The video is a montage made of home videos, depicting young people getting their first car. Michelin, the famous tire company, is happy with them, but also encourages to take care their safety into consideration. The commercial is really simple, but very moving and beautiful – it feels nice to see the joy that sincere.