Name: ICA Healthcounter
Uploaded: 2017-02-16T23:38:10Z
Duration: 1 min 47 s
Description: KING just launched an app together with Swedish food retailer ICA with the goal of making Swedish people exercise more by giving them incentives in the form of statistics tracking and discounts that increase the more you activate yourself. The app was an immediate success and KING asked us to produce a video to tell the story.

ICA Healthcounter

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KING just launched an app together with Swedish food retailer ICA with the goal of making Swedish people exercise more by giving them incentives in the form of statistics tracking and discounts that increase the more you activate yourself.